Marketing has begun for Jade, a conversion of a commercial building into residential condominiums at 16 West 19th Street between Fifth Avenue and the Avenue of the Americas in Chelsea.
The building is named after Jade Jagger, a designer who is the only child of Mick Jagger of the Rolling Stones and his former wife Bianca Jagger. She was born October 21, 1971 and the photograph of her at the left is from the project's website.
Recently John Hitchcox, Philippe Stark and YOO have "joined forces" with her to create "Jade Jagger for YOO," and as its creative director she will be its concept designer and collaborating with Mr. Hitchcox and Mr. Starck and with her "long-term business partner, designer Tom Bartlett."
The 12-story building at 16 West 19th Street was acquired last year for about $25 million and two floors have been added. Samuel Breuer, a managing partner at Bronfman Fisher, is one of the sponsors of the project, which is anticipated to open in early 2007.
The 14-story building will have 63 apartments, most of which are being offered in four different style flavors, or schemes, or, as Jade describes them, "pods": Aristo, Boho, Luxo and Baroco.
The main feature of the apartments is a free-standing, lacquered "box," which appears to be highly reminiscent of the monolithic room intrusion near the end of Stanley Kubrick's great film, "2001," whose most memorable line was "Open the Pod bay doors, HAL!" The highly polished and reflective box, or object, opens on one side to reveal a kitchen and on the other to reveal a bathroom, all sides being very, very slick. Some of the "pods" also include closets.
Jade offers the following descriptions of the different "pods":
"The great Aristo, as I affectionately call it,is beautifully and classically English. The duck-egg blue accented with creamy marble tones in the kitchen creates a beautifully warm harmony. In the bathroom, British racing green and rich leather-hued tiles on the floor, evoke a handsome club-like formality."
"The lapis blue that lines Boho's bathroom reminds me of the sea breezes of my island home in Ibiza, a home that I designed to be luxurious sanctuary. The vibrant true stone colors and the lustrous lilac kitchen radiate the easygoing and natural harmony of a sun-soaked holiday on the Mediterranean seacoast."
"Baroco is graphic. Black, red, and white. Kind of feisty. Quite urban. The outside of the Baroco Pod is a monochrome black lacquer with an amazing reflective surface. The black is never somber but serene and sophisticated. And the kitchen and bathroom are a bold and sexy black, red and white. You open it up and it's like - WOW! This is very hot."
Of the "Luxo" pod, Ms. Jagger declares that she has always been inspired by gold, "from gilded Japanese screens that decorate my home to my love of working with the material as a jewelry designer." "Evocative of the shimmering allure of sun and sand, the patina of the burnished gold in the kitchen and the vibrant yellows and oranges of the bathroom, cast a romantic jewel-like glow throughout the residence."
The top of the building will have two tiers of terraces with a reflecting pool and an indoor fitness club and space on the 13th floor and a Lapis Lounge on the 14th floor.
Perkins Eastman is the architect for the conversion. The Copper Project LLC, of which Hosea Deitsch is a principal, is the developer.
The building is named after Jade Jagger, a designer who is the only child of Mick Jagger of the Rolling Stones and his former wife Bianca Jagger. She was born October 21, 1971 and the photograph of her at the left is from the project's website.
Recently John Hitchcox, Philippe Stark and YOO have "joined forces" with her to create "Jade Jagger for YOO," and as its creative director she will be its concept designer and collaborating with Mr. Hitchcox and Mr. Starck and with her "long-term business partner, designer Tom Bartlett."
The 12-story building at 16 West 19th Street was acquired last year for about $25 million and two floors have been added. Samuel Breuer, a managing partner at Bronfman Fisher, is one of the sponsors of the project, which is anticipated to open in early 2007.
The 14-story building will have 63 apartments, most of which are being offered in four different style flavors, or schemes, or, as Jade describes them, "pods": Aristo, Boho, Luxo and Baroco.
The main feature of the apartments is a free-standing, lacquered "box," which appears to be highly reminiscent of the monolithic room intrusion near the end of Stanley Kubrick's great film, "2001," whose most memorable line was "Open the Pod bay doors, HAL!" The highly polished and reflective box, or object, opens on one side to reveal a kitchen and on the other to reveal a bathroom, all sides being very, very slick. Some of the "pods" also include closets.
Jade offers the following descriptions of the different "pods":
"The great Aristo, as I affectionately call it,is beautifully and classically English. The duck-egg blue accented with creamy marble tones in the kitchen creates a beautifully warm harmony. In the bathroom, British racing green and rich leather-hued tiles on the floor, evoke a handsome club-like formality."
"The lapis blue that lines Boho's bathroom reminds me of the sea breezes of my island home in Ibiza, a home that I designed to be luxurious sanctuary. The vibrant true stone colors and the lustrous lilac kitchen radiate the easygoing and natural harmony of a sun-soaked holiday on the Mediterranean seacoast."
"Baroco is graphic. Black, red, and white. Kind of feisty. Quite urban. The outside of the Baroco Pod is a monochrome black lacquer with an amazing reflective surface. The black is never somber but serene and sophisticated. And the kitchen and bathroom are a bold and sexy black, red and white. You open it up and it's like - WOW! This is very hot."
Of the "Luxo" pod, Ms. Jagger declares that she has always been inspired by gold, "from gilded Japanese screens that decorate my home to my love of working with the material as a jewelry designer." "Evocative of the shimmering allure of sun and sand, the patina of the burnished gold in the kitchen and the vibrant yellows and oranges of the bathroom, cast a romantic jewel-like glow throughout the residence."
The top of the building will have two tiers of terraces with a reflecting pool and an indoor fitness club and space on the 13th floor and a Lapis Lounge on the 14th floor.
Perkins Eastman is the architect for the conversion. The Copper Project LLC, of which Hosea Deitsch is a principal, is the developer.
Architecture Critic
Carter Horsley
Since 1997, Carter B. Horsley has been the editorial director of CityRealty. He began his journalistic career at The New York Times in 1961 where he spent 26 years as a reporter specializing in real estate & architectural news. In 1987, he became the architecture critic and real estate editor of The New York Post.
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