Monogram (CORE Group Marketing LLC)
Years before Mayor Adams announced a plan to rezone parts of Midtown Manhattan to allow for easier office-to-residential conversion, a 2017 rezoning allowed taller buildings, residential and commercial alike, to take shape in Midtown East. This laid the framework for Monogram, a 35-story condominium that has risen at 135 East 47th Street. Sales have just launched with availabilities starting at $855,000 for studios, $1,110,000 for one-bedrooms, and $1,665,000 for two-bedrooms. A penthouse collection at the top of the building will feature elevated fixtures and private outdoor space, but this has not come on the market yet.
Plans for Monogram date back to 2015, when New Empire Real Estate Group bought the site from Extell Development for $81 million and later demolished four buildings to make way for a 600-foot-tall tower to be designed by SLCE Architects and feature 122 units. However, it sold the assemblage to the Hong Kong-based Hopson Development for $115 million in December 2019. Silverback Development joined the project in March 2020, shortly before the new building broke ground, but departed in spring 2022. Navigation Capital Group, a development company affiliated with Hopson Development, is listed as Monogram’s official developer.
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Monogram’s design by Ismael Leyva Architects presents a modern take on classic Art Deco design, which comes through especially well in its distinctive crown. It takes its place in a Midtown East skyline populated with the Chrysler Building, the MetLife Building, One Vanderbilt, and other New York City Landmarks and modern-day icons alike. This central location puts it near Grand Central Terminal, Fifth Avenue shopping, and green space like Bryant Park and Dag Hammarskjold Plaza.
↓ Interiors by the Shanghai-based Neri&Hu incorporate clean lines and natural materials to inspire a sense of tranquility, and oversized windows fill the homes with abundant natural light.
↓ Kitchens feature abundant cabinetry with fluted light oak doors, Calacatta Monet marble countertops and backsplash, and Gaggenau appliances.
↓ Primary baths feature streamlined layouts, generous storage, and high-end materials and fixtures.
↓ The lobby offers a welcoming oasis as well as full-time concierge service that includes travel arrangements, event management, private chef and catering coordination, and event tickets and reservations, among others.
↓ Health and wellness offerings include a fitness center and separate movement/meditation studio along with in-house spa services.
↓ The Crest Club on the 35th floor offers a reading room with fireplace, a private dining room and catering kitchen, an intimate bar, and outdoor terraces, all enhanced by skyline views.
↓ Studios start at $855,000.
↓ One-bedrooms start at $1,100,000.
↓ Two-bedrooms start at $1,665,000.
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